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Pawel Lawrowski

Pawel is the Head of Growth at Wisepops and an expert in lead generation, popups, ecommerce, and onsite marketing.

With over a decade of experience in digital marketing and ecommerce, he has both build marketing teams from scratch and led strategic business growth projects.

Pawel has worked with countless online businesses on marketing strategies and is now sharing his knowledge. Previously, he was an head of growth at Tidio, where his responsibilities ranged from creating marketing materials to building acquisition channels.

Education

West Pomeranian University of Technology

Certifications

  • Marketing Strategy (course)

  • Advanced Growth Strategy (course)

  • Retention & Engagement (course)

Connect on Linkedin

Written articles

Learn everything about email popups. See great email popup examples and learn the best practices to make an email popup (newsletter popup).

In this guide, learn how to engage your audience with customer loyalty program examples and get tips.

Popup is a graphical window that appears on websites. Here, you'll learn what a popup is and its correct spelling: "popup" or "pop-up?"

Learn how to create an eye-catching video popup in 6 easy steps. Including examples from real-life video popups.

Looking for popup software to get leads with popups? These popup software and tools are the best choices in July 2024.

Learn how to create an SMS popup to collect phone numbers on your website. See SMS popup examples from successful businesses.

What are digitally native vertical brands [DNVBs]? Check out examples of DNVBs and advantages of this business strategy.

shopify marketing

See how to leverage email marketing, social media, onsite marketing, and other channels to drive sales. Discover best Shopify marketing strategies and ideas.

Struggling with ecommerce copywriting? These 12 ecommerce copywriting tips will help you create appealing copy for your online business.

Learn how exit surveys can help you understand your visitors, better serve them and how to create a high-converting survey for your website.

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